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Automotive Advertising Agencies Use Technology Powered Social Media to Leverage Human Nature

Posted by Bapak on Wednesday, December 28, 2011


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When I transitioned from the auto industry in retail automobile advertising I took my trust in a technology driven process with me. I developed an internal communication / distribution system to repeat the inter-department management and supervision of the process that I enjoyed on my car dealership. I was surprised by the universal nature which it had when it relates to day to day operations of my car advertising agencies. Then came the internet, which exponentially increases the power of computer technology that I learned to control.

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I immediately shifted my internal server functions in a more efficient online resources with the benefits of redundant data storage for added safety and convenience of course remote access from anywhere on the World Wide Webu.Žarulja gone when I recognized the impact of connecting remote facilities to variety of products, services and skills to improve their offers for my clients auto dealer. Honestly, at that time was still focused on the use of computers and related technologies - even on the Internet - for their business. I work seven years with confidence that I have in front of the technology curve, until I realized that I was and that I never would or could be

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I immediately shifted my internal server functions in a more efficient online resources with the benefits of redundant data storage for added safety and convenience of course remote access from anywhere on the World Wide Webu.Žarulja gone when I recognized the impact of connecting remote facilities to variety of products, services and skills to improve their offers for my clients auto dealer. Honestly, at that time was still focused on the use of computers and related technologies - even on the Internet - for their business. I work seven years with confidence that I have in front of the technology curve, until I realized that I was and that I never would or could be

....

I immediately shifted my internal server functions in a more efficient online resources with the benefits of redundant data storage for added safety and convenience of course remote access from anywhere on the World Wide Webu.Žarulja gone when I recognized the impact of connecting remote facilities to variety of products, services and skills to improve their offers for my clients auto dealer. Honestly, at that time was still focused on the use of computers and related technologies - even on the Internet - for their business. I work seven years with confidence that I have in front of the technology curve, until I realized that I was and that I never would or could be

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on-line customers now represent 93% of today's car buyers who prefer to bypass the auto dealer and automotive advertising agencies, self serve marketing messages - real or fictitious, in both real and virtual worlds - to get the information they need to choose a new or pre-owned vehicles, as well as a car dealer who wants to kupite.Utjecaja established sales systems and the necessary skills and resources for car dealers who want to remain competitive has created new opportunities for some unforeseen challenges for many.

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Fortunately, forward thinking auto advertising agency can achieve similar efficiency in the delivery of their marketing messages through new media channels in a number of new lanes on the Internet Super Highway. Conventional media such as radio, TV and newspapers are proven formulas for monitoring the results of which rely on reach, frequency, cost per point, the cost per impression, and so to maximize the return on investment Fortunately, many of the same philosophy can be applied the internet based marketing, however, the rules of the road on the internet super highway are very different in comparison to the real world and, in some cases they draw inverse conclusions with different results.

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Fortunately, forward thinking auto advertising agency can achieve similar efficiency in the delivery of their marketing messages through new media channels in a number of new lanes on the Internet Super Highway. Conventional media such as radio, TV and newspapers are proven formulas for monitoring the results of which rely on reach, frequency, cost per point, the cost per impression, and so to maximize the return on investment Fortunately, many of the same philosophy can be applied the internet based marketing, however, the rules of the road on the internet super highway are very different in comparison to the real world and, in some cases they draw inverse conclusions with different results.

...

Fortunately, forward thinking auto advertising agency can achieve similar efficiency in the delivery of their marketing messages through new media channels in a number of new lanes on the Internet Super Highway. Conventional media such as radio, TV and newspapers are proven formulas for monitoring the results of which rely on reach, frequency, cost per point, the cost per impression, and so to maximize the return on investment Fortunately, many of the same philosophy can be applied the internet based marketing, however, the rules of the road on the internet super highway are very different in comparison to the real world and, in some cases they draw inverse conclusions with different results.

......

Fortunately, forward thinking auto advertising agency can achieve similar efficiency in the delivery of their marketing messages through new media channels in a number of new lanes on the Internet Super Highway. Conventional media such as radio, TV and newspapers are proven formulas for monitoring the results of which rely on reach, frequency, cost per point, the cost per impression, and so to maximize the return on investment Fortunately, many of the same philosophy can be applied the internet based marketing, however, the rules of the road on the internet super highway are very different in comparison to the real world and, in some cases they draw inverse conclusions with different results.

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search engine fatigue is a recognized phenomenon that has created an endless list of individual vehicles, which are presented search engines - like Google, MSN, Yahoo, etc. - as well as conventional third-party car inventory marketing portals - as AutoTrader.Com, Vehix.Com , Edmonds.Com, etc. - after applying your filters based on keywords entered by online customers. ronsmap is configured such as Google Maps with a geo-targeted areas reflecting each vehicle for sale in concentric circles from the on-line shoppers' site identifies the IP address of the computer accessing the site. Instead of a vertical web pages of individual vehicles in a selective priority for the premium paid position or enhanced SEO techniques applied by the vendor, ronsmap aggregates each vehicle for sale on the Internet landscape on the map with the vehicle listings from the source through the direct data feeds from participating auto dealers, as well as sale by Owner ads complement its proprietary ontology extraction and semantic indexing process which functions as a mini-Google search engine focused solely on new and pre-owned vehicles. The result is a level playing field for all cars, dealers and private sellers, which allows users to easily find, select and compare new and used vehicles of all make and model sold in pre-determined distance from their home or office.

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{ 1 comments... read them below or add one }

Mark said...

You’ve have shared an interesting information, well ! printandradio is a full service advertising agency and we know every business dollar is essential in the overall health of a company.

http://www.printandradio.com

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